Why we exist
“We founded this company not to critique architecture from the outside, but to challenge it from within”
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After years inside global architecture studios, we saw a profession under pressure: burnout, unpaid overtime, inefficient workflows, undervalued talent, and resistance to change. Architecture, as both business and craft, is stuck in outdated models.
Firms overwork, undercharge, and rely on fragmented processes. Innovation stalls. Collaboration fades. Leadership excludes. We started this company to help architects work smarter and bring meaning back to the profession.
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From the client’s side, the system feels broken. Expectations are missed, timelines slip, and communication often fails. Clients feel misunderstood, excluded from decisions, and surprised by unclear drawings or rising costs. What should be a collaborative journey becomes fragmented. Architecture feels slow, opaque, and disconnected.
We started this company to rebuild trust, aligning process with purpose, using technology for clarity, and making delivery smarter and more responsive.
“The profession is failing the very people it exists to serve on both ends. It’s not just inefficient, it’s irrational.”
A broken business
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Architecture’s business model no longer fits the realities of practice. Top-down structures limit agility, and decisions are often based on opinion rather than evidence. Fees are set by habit, not impact, making it harder to invest in quality, research, or sustainability.
Meanwhile, new tools are available but rarely adopted, and emerging voices are excluded from shaping better ways. We started this company to rethink how architecture and design operates, simplifying systems, unlocking innovation, and building a more adaptive model.
Why the process fails
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The problem isn’t just the business model; the issues start early in the design process. Initial decisions are often made in isolation, with linear workflows that delay collaboration and lead to costly rework. Aesthetic choices take priority over performance, and key stakeholders are excluded from critical moments. Without clear data, direction, or feedback, design becomes superficial instead of strategic. The result is almost always the same: extra cost, extra time, and missed opportunities for smarter delivery.
How it succeds
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At CMRS, we believe the design process can be radically improved. It starts with a clear scope and contract to ensure alignment and avoid costly ambiguity. We equip stakeholders through early training and bring clients into the process from the beginning, turning their input into clear direction. AI and BIM tools support this by generating design options, automating documentation, and streamlining communication.
With this strategy, we help reduce design costs by up to 50% and timelines by 50%, transforming project delivery into a smarter, faster, and more agile service.